Collection: Ellen Atlanta

Ellen Atlanta is a writer and brand consultant specialising in Gen-Z and millennial culture. She has worked in the beauty industry for almost a decade and was a founding editor of Dazed Beauty and consultant for industry heavyweights such as BeautyCon, Estee Lauder, Boots, FeelUnique, Milk Makeup, Flannels Beauty and The Unseen Beauty. With her focus on female empowerment, Ellen departed from the beauty industry in 2019 to become a founding member of both The Stack World and The Restless Network, reimagining social media platforms and creating better digital spaces for women+ . In 2021, she was headhunted to support UN Women UK on their digital campaigns, creating safer public spaces for women and marginalised genders across the country.